Cookie Policy
How we use cookies and similar technologies on our website.
This cookie policy is provided for informational purposes and should not be taken as legal advice. Last updated: 28 February 2026.
1. What Are Cookies
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide a better browsing experience, and give website operators information about how visitors use their site.
Cookies can be "persistent" (remaining on your device until they expire or you delete them) or "session" cookies (deleted when you close your browser). They can be set by the website you are visiting ("first-party cookies") or by third-party services that run content on the page ("third-party cookies").
2. Cookie Categories
We classify the cookies used on our website into the following categories:
Essential Cookies (Always Active)
These cookies are necessary for the website to function properly. They enable core features such as security, session management, and accessibility preferences. You cannot opt out of essential cookies as the website will not function correctly without them.
- Session management and security tokens
- Cookie consent preferences (remembering your choices)
- Accessibility and display preferences
- Form submission protection (CSRF tokens)
Analytics Cookies (Opt-in)
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to measure and improve the performance of our site. Analytics cookies are only set with your consent.
- Pages visited and time spent on each page
- How you arrived at our website (referral source)
- User flow through the site (which pages you visit in sequence)
- Browser and device information for compatibility analysis
- Error tracking and performance monitoring
Marketing Cookies (Opt-in)
Marketing cookies are used to track visitors across websites and display ads that are relevant and engaging. These cookies are only set with your explicit consent.
- Advertising campaign performance tracking
- Retargeting (showing you relevant ads after visiting our site)
- Conversion tracking (understanding which ads led to enquiries)
- Social media integration and sharing features
3. Specific Cookies We Use
| Cookie Name | Purpose | Duration | Category |
|---|---|---|---|
| syc_consent | Stores your cookie consent preferences | 1 year | Essential |
| syc_session | Maintains your session state during a visit | Session | Essential |
| syc_csrf | Prevents cross-site request forgery attacks on forms | Session | Essential |
| _ga | Google Analytics: distinguishes unique users | 2 years | Analytics |
| _ga_* | Google Analytics 4: maintains session state | 2 years | Analytics |
| _gid | Google Analytics: distinguishes users over 24 hours | 24 hours | Analytics |
| _gat | Google Analytics: throttles request rate | 1 minute | Analytics |
| _gcl_au | Google Ads: stores conversion data | 90 days | Marketing |
| _fbp | Facebook Pixel: tracks visits for ad targeting | 90 days | Marketing |
| _fbc | Facebook: stores click identifier for conversion tracking | 90 days | Marketing |
4. How to Manage Cookies
Through our cookie preferences
When you first visit our website, you will see a cookie consent banner that allows you to accept or decline non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" link in our website footer.
Through your browser settings
Most web browsers allow you to control cookies through their settings. You can usually find these in the "Options" or "Preferences" menu of your browser. The following links provide guidance for common browsers:
- Chrome: Settings > Privacy and Security > Cookies
- Firefox: Settings > Privacy & Security > Cookies
- Safari: Preferences > Privacy > Cookies
- Edge: Settings > Cookies and Site Permissions
Please note that blocking or deleting cookies may affect the functionality of our website and prevent certain features from working properly.
5. Third-Party Cookies
Some cookies on our website are set by third-party services that appear on our pages. We do not control these third-party cookies and they are subject to the respective third party's own privacy and cookie policies. The main third-party services we use include:
- Google Analytics: website traffic analysis and reporting
- Google Ads: advertising campaign tracking and conversion measurement
- Facebook/Meta: advertising pixel for campaign performance and retargeting
- Google Fonts: web font delivery (no tracking cookies, but may log IP addresses)
6. Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
- Email: privacy@sellyourcab.co.uk
- Phone: 0800 123 4567
- Post: SellYourCab Ltd, 45 Taxi House, Commercial Road, London E1 1BB
Last updated: 28 February 2026